Some transphobic and homophobic car fans have been blasting Toyota across the Internet after clips of a commercial for the new Auris only airing in Japan have hit the web. Check out what all the hubbub is about after the jump!
The first of two spots follows the booty-flashing model around the 2013 Auris while focusing on his feminine traits. Layered both the curves of the model and the new car are graphics that read, "Not in trend. Not Casual. Not for everyone. Not authority, but Auris."
A second, more revealing commercial provides the full identity of the androgynous model, leaving many commenters on car blogs across the world to condemn Toyota and even issue death threats in transphobic tantrums.
Some of the low lights include:
"Fucking shit. It must die."
"damn, I just puke all over my screen, and keyboard"
"Ok, this ads has killed my interest in the car. An officially declared GAY’s car."
"Mannn this low hey?? Come on Toyota you could do better than this!! what wrong using beautiful Japanese girl for this Auris Ads."
"What is seen cannot be unseen…"
Backward bigots aside, a big kudos goes out to Toyota—which usually plays its family friendly brand safe in its marketing—for giving a middle finger to gender norms in the new ad. Also, Stav Strashko, the 19-year old model giving Andrej Pejic a run for his money, is stunning!