American Apparel Releases Trans & Bi Inclusives Pride Tees
After years of running a successful "Legalize Gay" line of t-shirts, American Apparel has opened up its love to the full spectrum of the LGBT rainbow in its first-ever trans- and bisexual-inclusive line, thanks to a little help from GLAAD.
In a company first, American Apparel has designed a bi and transgender-inclusive t-shirt that reads "Lesbian, Gay, Bisexual, Transgender Pride." For the second consecutive year, the new t-shirt campaign will feature a transgender model. The company has also crafted its first American market campaign to feature gay and lesbian couples. The tank top version of the shirt is available now.
“We are thrilled to be renewing our partnership with GLAAD again this year. LGBT Pride is something we care deeply about, and American Apparel is committed to this issue for the long haul. We hope everyone comes out and joins us at march near them," said Dov Charney, founder and CEO of American Apparel.
"By creating this transgender-inclusive t-shirt and tank, American Apparel is showing that they are not only trendsetters in fashion, but also trailblazers for equality for all LGBT people,” said GLAAD National Spokesperson Wilson Cruz. “Additionally, the company's statement of 'Lesbian, Gay, Bisexual, and Transgender Pride' will show millions of people that not only is being an LGBT individual ok, but it is something to be proud of and celebrated.”
To get your hands on American Apparel's historic new tees just in time for Pride Month head here!