Gay Dads Are The New "Wholesome" In Honey Maid Commercial
Honey Maid's new "This Is Wholesome" ad campaign grants an overdue welcome to the changing faces of America's modern families. In the 30 second spot, gay dads, single dads, punk dads and more are featured as the true representation of "wholesome." That's right—there's not one second of time given to the homophobic or xenophobic types who like to think of the word as their own!
Videos designed for online distribution dive deeper into each family's story. Of course, we found our glycemic index shooting through the roof while reveling in the graham cracker brand's "Dad & Papa" story.
Graham crackers sound like a great snack to enjoy this afternoon, don't you think?