Hunks Of HIV Equal Spoof RuPaul's Drag Race Teaser
If you noticed any similarities in the motifs showcased by the HIV Equal anti-stigma and HIV testing campaign and teasers for season 6 of RuPaul's Drag Race, it looks like you're not alone! Both campaigns are utilizing the magenta glow on a black backdrop, though HIV Equal's photos have been cirulating since July.
Thankfully, it sounds like the creative team from World Health Clinicians, which founded HIV Equal, is flattered by the comparison and it inspired them to make a spoof in homage to Drag Race's teaser trailers!
Here's the RuPaul's Drag Race trailer:
"We are certainly not pointing fingers," said Thomas Evans, the HIV Equal photographer and co-creator. "It’s quite a coincidence. But we are huge fans of the show and I’m confident it was just a genius fortuity. We even photographed Bianca Del Rio before we knew she was on the show.”
"Imitation is the sincerest form of flattery," said Jack Mackenroth, co-creator of HIV Equal. "We have drawn comparisons to the NOH8 project and we have the blessing of Adam Bouska. We love the similarities to Drag Race. And once we saw the teaser video we saw a perfect opportunity to have fun with it. I think both of us can benefit from a little cross promotion. LOGO is doing a lot of great work addressing HIV and testing on their own. Our video is an homage to those efforts.”
We love them both!
The next HIV Equal photo shoot and HIV testing event is scheduled for Feb. 15 in Hartford, Connecticut from 12-5 p.m EST!