Jonathan Higbee's picture

Primal Instinct: Adidas Shows Off Its New Chelsea Football Club Clothing Line

Adidas has debuted its new Chelsea FC kit of clothing based on its work with the U.K. soccer team of the same name. Interestingly enough, Adidas doesn't show any of the new clothing at all in its new provocative ad. Still, we're buying everything the brand is selling thanks to the half-naked athletes getting downright dirty in the video.