We think this ad for General Motors' Chevrolet Volt is really clever and fun—and we have to admit, we love being the targeted demographic for a car company!

And why wouldn't we be?

According to a recent marketing survey, "Gay and lesbian consumers prefer fuel-efficient cars, account for 5% of new car purchases and have average household income in the six figures -- more than that of heterosexual households."

No wonder auto companies are now actively courting us! We put out!

More after the jump.

Big news that oughta give the weekly gay newspapers that are so invaluable to many gay communities across the country some staying power: a national LGBT newspaper alliance has formed, banding together some of the country's top regional publications.