A short coffee ad supporting gay teens? We, and gay Twitter, love it!
Netherlands-based instant coffee brand Douwe Egberts is the coffee of the hour after it released a 30-second ad with a pro-LGBTQ theme. The video first shows two teens making out at home and one of them is covered by a hoodie. When a father comes home, the teens quickly rush upstairs. Unfortunately for them, it’s not before the father gets a glimpse of the two.
Wishing to extend an olive branch, the father then sends a few coffee emojis to his kid. It’s then revealed that not only are the teens a same-sex couple, but the father is completely supportive of them. Again, we love it.
And we weren’t the only ones to like seeing the ad. The moment is short and sweet, but it’s just enough to get Twitter users in tears.
“Now this is how you sell me coffee and I don’t even drink coffee,” wrote one Twitter user.
“I want to have this coffee now just because this ad embraced my soul so warmly!” wrote another.
Saw this on Belgian tv btw 🥺
— klara (@reveriesheeran) January 15, 2020
THIS IS WHAT I SIGNED UP FOR WHEN I JOINED THE INTERNET
— 𝔭𝔬𝔭/𝔯𝔫𝔟 𝔤𝔦𝔯𝔩𝔰 (@popgirIies) January 17, 2020
Wow perhaps I suddenly love Douwe Egberts I fucking love being Dutch I love Dutch coffee https://t.co/DmH7DmdMX4
— Esmée (@killingesmee) January 17, 2020
So Douwe Egberts, a Dutch coffee company, is kicking the shit out of every IP I enjoy in terms of meaningful LGBTQIA representation.
Also, I don’t drink coffee, but I’m a bit Douwe Egberts fan now, and fuck them very much for making me cry on Saturday morning. https://t.co/YL2HCOAy6F
— Muppet Jared knows *BLACK*LIVES*MATTER* (@ISnowNothin) January 18, 2020
Oh Douwe Egberts- proud that Dutch companies are so in tune with the world in that way. Proud to live in a progressive, fair country ❤️
— Saskia Stolk (@saskia_stolk) January 18, 2020